Trade (nightclub)
Trade was a highly successful, pioneering and influential gay nightclub started in 1990 by Laurence Malice. Trade was unlike any other club at the time as it opened from 4am until 1pm on Sundays at Turnmills, Clerkenwell Road, London. The club was touted as "the original all night bender". The door policy was firm but fair: "You don't have to be gay or a member to get in, but your attitude and look will count".
Early Years 1990 - 1995
Trade quickly grew in popularity as other clubs at the time such as Heaven, G-A-Y and The Fridge closed at around 02:00-03:00 Sunday mornings, an hour or so before Trade opened at 03.00 Therefore, clubbers were able to go straight on to the club.
At the time many guys went cruising in the parks after leaving other clubs. The name 'Trade' and the opening hours was to encourage guys to go to the club as a safer alternative.
Turnmills was the first club in the UK to be given a 24-hour "Music & Dance" licence. This was gained after Laurence Malice had for a long period of time tried to convince Mr Newman that there was a need for people to be able to party in a safe environment after 3am in the morning.
Due to this licensing advantage, the venue's role was crucial to the success of Trade.